Woking, UK – 9th July 2026: Writer’s Toolbox, the fast-growing EdTech company pioneering evidence-based writing improvement programmes that help schools transform literacy outcomes, has appointed Element Communications as its PR partner to support its next phase of growth and influence.
At a time when schools continue to face a writing crisis despite significant progress in reading attainment, Writer’s Toolbox is helping educators rethink how writing is taught.
Built on the Hunter Writing System created by Dr Ian Hunter and developed over more than 30 years of research, the programme combines proven pedagogy, teacher enablement and educational AI to give schools a scalable, whole-school approach to improving writing outcomes from early years through to secondary education.
Element Communications will deliver an integrated PR programme focused on building Writer’s Toolbox’s national profile, bringing the impact of the programme to life through compelling stories from schools, teachers and students, and profiling the industry leading work of founder Dr Ian Hunter in literacy, education policy and the responsible use of AI in schools.
Dr Ian Hunter, Founder of Writer’s Toolbox, commented: “Writing is one of the greatest predictors of educational achievement and future opportunity, yet it remains one of the most overlooked skills in our education system. We believe every student can become a confident writer when they’re taught explicitly, consistently and with the right support.
As conversations around literacy and AI continue to evolve, we’re entering an exciting new phase of growth and wanted a communications partner that understands both our mission and our ambitions.
Ben Cossor, Director at Element Communications, added: “Writer’s Toolbox is tackling one of the biggest and most overlooked challenges in education. Its combination of research-backed pedagogy, innovative technology and measurable impact gives schools a practical way to improve outcomes at scale. We’re excited to help build the organisation’s profile, showcase the transformational stories emerging from classrooms, and establish
Dr Ian Hunter as a leading voice on the future of writing, literacy and AI in education.”




